Patients see you and know you before they meet you. Medicine is undoubtedly the profession but Healthcare is a business. And in today’s digitally forward world, it’s vital to build a community on social platforms to stay ahead in the competitive healthcare business.
Online presence and reputation means a lot more now than it ever did. Patients do their research before they pick a clinic and the doctor they wish to visit. It’s safe to say that patients know you long before you meet them. So, it’s important to make a good impression on them.
In today’s competitive market, it is important to stand out, whether you are in the healthcare industry or any other. We understand that being in the healthcare industry, specifically a hospital, you are more worried about patients than your Digital Marketing. But the truth is, hospitals need to establish connections with the community.
Healthcare firms require a strong online presence in order to attract new patients and remain profitable. Since the rise of the internet and smartphones, consumers and patients are increasingly turning to online resources when researching health-related information and/or solutions. It’s vital that your company is visible on the search engines and on the popular social media platforms. We have a dedicated team who will work on designing a digital marketing plan that suits your brand and that will attract new visitors to your website, and convert those visitors into paying customers.
Your website will be your first impression and we will design it to increase growth in patients and revenue. Our unique measurement & KPI driven approach to web design and development will drive accountable performance for your business.
We drive organic traffic growth, leads and revenue for healthcare service providers. Our SEO team will work up a plan that suits you and focus on authoritative medical content and brand building on third-party aggregator platforms.
We specialize in defining and managing campaigns on Google AdWords and Bing for healthcare companies and will do the same for you. Our PPC service is offered via certified AdWords & Bing professionals.
Social Media Marketing for Hospitals is necessary to service patients and consumers who are looking for medical information online. We understand the need to provide authentic, researched and curated medical information across multiple Social media platforms. We will create customized content to attract the target audience to your specialized care.
We understand marketing & sales funnels and devise strategies to measure the performance across the funnel. Our analytics offering for your brand includes marketing channel analytics, conversion optimization and building intuitive dashboards that provide a single view of your marketing data.
Do You Want To Double Your Patient Base?
Competition has become super steep!
It’s time to hire experienced Digital Marketing Consultant to boost your patient base.
Ankush Mehta is a Digital Marketing Consultant, Strategist & SEO Consultant in India who have been working exclusively with healthcares to grow their revenues and patient base.
PARTNER IN YOUR GROWTH
You Take Care of Your Patients, While We Help You Grow Your Healthcare Practice & Business.
Keeping patients Happy & Healthy is not easy, and running a Hospital or a Clinic is 10 times harder. We can’t directly help you in treating your patients. But we become your trusted business and marketing partners to help you with practice growth, patient engagement and many other digital marketing operations.
After delivering results to 100+ of Hospitals, Clinics & Doctors, we understand what it requires to build a thriving and a patient-centric online presence.
Not all marketing industries are created equal, and marketing the healthcare industry is a unique challenge to every consultant. Partner with a Healthcare digital marketing consultant that has high-level knowledge and experience in the healthcare industry. Not to mention, healthcare spending is increasing, it’s a very saturated market and consumers are conservative.
Ankush Mehta as an Experienced digital marketing healthcare consultant has a firm grasp of the issues facing healthcare providers – and he consequently, develops a plan to overcome them. Look for signs like the ability to in the communication phase that will demonstrate in-depth knowledge of key local players, your competitors, and marketing tools that might grow your business.
Consultants are always at the center of the patient-doctor interaction in just about every healthcare workflow. A healthcare provider must be able to keep up with the needs of the patients which means establishing trust with healthcare digital marketing consultants by providing a unified brand experience.
A Consultant that understands the patient experience will help you take control of your digital presence. They’ll know how to project your practice and facilities to consumers. Plus, Ankush Mehta will ensure that there’s no disconnect between real-life patient experience and your online presence. As a result, you can get new patients via a number of channels while keeping current ones engaged.
Trust is at the premium for healthcare professionals. The right medical marketing Consultant will have a plan to build your online reputation. He can develop a content strategy for starters that will establish the company as the authority in specific health-related topics. With a blog, you will be showcasing a medical expert brand by helping potential patients with their questions.
Also, as an SEO consultant, he has a reputation and review management plan in place. This is especially needed when you’re dealing with numerous negative reviews or receiving negative press coverage. The right healthcare consultant can help improve your healthcare company’s digital reputation.
Marketing is an investment and it’s in your organization’s best interest to get the results that you paid for to anyone. Healthcare marketing consultants must be able to deliver results. Although some aspects of digital marketing can take a long time before you see the results for example (SEO, content marketing), you should feel confident that your marketing campaign is delivering improvements to your brand at that time.
Ask the Healthcare marketing consultant to explain how they will assist in achieving your goals and objective. A good Digital Marketing Consultant knows not to make promises of overnight rankings and leads.
Over a few months, you should see some improvements to marketing like the number of leads, lead quality, traffic, and the number of calls or appointments. You are investing in a healthcare marketing consultant because you want results. Don’t move forward if they’re unable to provide measurable and meaningful goals and their plan to help achieve your marketing objectives.
Healthcare businesses need to be able to build awareness and generate revenue by reaching out to their audience and attracting new patients. In the healthcare space, consumers search for a broad range of services online. They compare providers and medical facilities and respond to different forms of healthcare ads. Educating, attracting, nurturing, and converting these
potential “patients” is essential to driving revenue.
Healthcare digital marketing applies many well-known online marketing practices and strategies, such as SEO, pay per click marketing, social media marketing, and email marketing for the promotion and sale of various healthcare services.
A healthcare digital marketing consultant as Ankush Mehta will support a variety of marketing objectives. These include:
The cost of any healthcare digital marketing program will vary depending on your business objectives, duration, and your particular healthcare vertical. While healthcare digital marketing can be a significant investment, a healthcare digital marketing consultant like Ankush Mehta can help you optimize your marketing program to make sure you get a higher return on investment (ROI) and minimize cost per lead.
Today’s consumers are becoming more active on apps, social media, and websites. People, these days rely more on web searches to choose healthcare services.
Some statistics are
Patients primarily search on symptoms and condition terms towards the moment of conversion.
That’s why it is important to keep your healthcare organization at the forefront of the online revolution and healthcare digital marketing helps your organization stay ahead of your competitors.
We provide complete healthcare digital marketing services for Health and Wellness Companies that include the following:
For the following reasons digital marketing is important in healthcare: